I’m a forward-thinking Content Director and Creative Strategist.
As a former editor + journalist, I build brand narratives that move audiences.
With more than five years of experience working in brand content, and a decade launching and refreshing editorial properties, I use my unique expertise to super-charge brand narratives that better connect with consumers. Whether I’m creative directing a long-form YouTube video, crafting the strategy for brand social media, or ideating big, innovative ideas to reach retail consumers, I put the audience at the centre of everything I do.
Services
Content Strategy + Creation
Content consulting + strategy; multi-platform
content development; Editing + writing
Public Relations
New business proposals and big-idea campaigns;
thought leadership and personal branding;
PR pitch optimization
Social Media + Influencer
Photo + video shoot concepting and scripting; Social media strategy and auditing