I’m a forward-thinking Creative + Content Strategist. As a former editor + journalist, I build brand narratives that move audiences.
With more than five years of experience working in brand content, and a decade launching and refreshing editorial properties, I use my unique expertise to super-charge brand narratives that better connect with consumers. Whether I’m creative directing a YouTube video, advising on enhancing storytelling for brand social media, or architecting the content strategy to reach retail consumers, I put the audience at the centre of everything I do.
Services
Content Strategy + Creation
Content consulting + strategy; multi-platform content development; Editing + writing
Public Relations
Consulting on new business proposals and big-idea campaigns; thought leadership and personal branding; PR pitch optimization
Social Media + Influencer
Photo + video shoot direction, concepting and scripting; Social media strategy and auditing